Week 4 (4/3): Using Twitter

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BY VERITY CHAMBERS

Love it or hate it, Twitter is an important part of the media industry.

As a media maker, you’re going to have to know how Twitter works and the best ways to use it. You don’t have to be a show-off, or argue with people. On the contrary, if you curate your account well, it can be a wonderful community of people with whom to communicate.

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Week 4 (3/3): Copyright matters!

Photo: Eduardo Simioni/CC/flickr

BY DEBORAH BAUER AND NATALIE POZDEEV

At #teamTAFE you’ll hear this over and over again: copyright matters! There are laws in place to ensure we don’t just use whatever content we find online. Admittedly those laws are complex because they can vary from jurisdiction to jurisdiction. Many countries use their own copyright laws to determine whether or not a violation has occurred. You can read more about international copyright law here.

TLDR: Assume you cannot steal borrow the stuff you find online.

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Week 4 (3/3): Getting the message out

“Social Media Icons Color Splash Montage – Square” by Visual Content is licensed under CC BY 2.0

BY RUTH BERAN

The human brain is wired to remember stories. Tell the right story, one that resonates with your audience, and it can build relationships, communities and engagement.

Stories create conversations with your audience, rather than just talking or broadcasting at them.

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