BY RUTH BERAN
The Radio Show is live again today, and we are getting the message out on socials!
When posting on social media, it is important to remember what information you want people to take away from your post.
What is the call to action?
- In this case, it is to listen live to the radio show.
How do people do that?
- Streaming at: https://offcampus.media/listen-to-tafe-radio/ (try shortening the link at www.bit.ly) or get them to click on the link in the bio.
When do they listen?
- When: 11am today (or Friday 26 March for next week).
What will they hear?
- Stories on Firsts (this week) or A Day for That (next week).
Visual hierarchy is the arrangement and presentation of design elements in order of importance. Ordering content effectively in an image ensures that your message gets out. Different designs mean that people will see different parts of an image first, second, third and so on. Scale, contrast, direction and position are all important when communicating information. So are colours and spacing.
WATCH: this video is about web design but it is still relevant to think about when creating images for social media.
Create content for the Off Campus socials to promote the live TAFE Radio show happening today or another newsworthy topic for next week.
Divide into three groups again, one for each of the platforms – Facebook, Twitter or Instagram (make sure it is different to the platform you chose in the last two weeks).
Brainstorm an idea, and pitch it to News Conference, it can be a 60 second video, audio piece or a Canva image.
Remember to include the associated text for the post in your weekly task folder in the Google Drive.