A list of accounts to follow to learn more about media.
(Disclaimer: this list in not exhaustive. Have you found an account that should be on this list, but isn’t? TELL ME!)
A must for anyone in the Socials stream, but useful for anyone wanting to get better at strategically using social media.
Similar to Amber Romero. Follow follow follow!
Some of the best copywriting advice I’ve come across. Follow even if you’re not sure you’re that interested in being a copywriter – it will just make you a better communicator. Periodt.
A bunch of tiny things that you’d find useful to know
Absolutely must follow if you’re ever going to work in social media marketing. Also useful insights on how the algorithms are working, best post times etc
Some very practical tips on using features on social media platforms
Solid advice on building great social media content.
A bit marketing focused, but decent tips on how to write better copy
For her series Creative Director 101. It’s not for everyone, but exceptionally useful for some.
All about voice overs and presentation
PHOTOGRAPHY AND VIDEOGRAPHY INSPO
Beautiful photography and videography ideas. I love the simplicity of the video below for example.
All about portrait photography and how to pose.
Human focused photo and video
An insight into his process, and the end result
Lots of humans doing things (like sport), shot beautifully… and also some commercial work of his.
Lots of sports and cars
ABOUT THE ENGLISH LANGUAGE
Grammar, etymology, pronunciation and other interesting things about language.
NEWS AND JOURNALISM ON TIKTOK
An effective strategy from an established masthead.
As far as I can tell, Gerard is a skilled and enthusiastic amateur journalist. To me this demonstrates how accessible journalistic storytelling can be IF you have the right skills.
A journalist whose day job is working for news wire services, who presents bulletins on TikTok just because. Note how accessible his scripting is – he writes for a middle school student with a learning disability audience.
ETHICS AND THE BIGGER PICTURE
This account regularly scares me and amazes me.
On all things tech ethics. A bit academic but loads of interesting and useful considerations.
Tech news and AI researcher
Who else should be on this list?