Week 9 (21/4): Strategy

Photo by Wicker Paradise is licensed under CC BY 2.0

BY RUTH BERAN

Knowing your target community

To strategically grow social media platforms and create content that resonates, you need to know how to define and reach your target audience.

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Week 9 (21/4): The three-act structure

Photo by Magda Ehlers on Pexels.com

BY MARK GATELY, PHIL MOORE, AND CAZ ADAMS

The Three-Act structure is a model used in narrative fiction that divides a story into three parts (or acts), often called the Set-up, the Confrontation, and the Resolution.

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Week 9 (21/4): Shooting your video story

Photo The Optimist

BY CAZ ADAMS

PART 2 – VIDEO STORY

In Week 8 we discussed storyboarding and ways to visually cover your story like Piece To Camera, Voice Over, Close Ups, Location Shot, Images, Graphs & Text on Screen, SFX, Music.

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