The people formerly known as the audience

Who’s your audience? Photo: © David R. Banta

The audience is an important determinant of news – it’s logical that news of interest to some people isn’t to others. Journalists need to know what their audiences want and need to know.

Week 3: Analysing #teamTAFE’s channels

“Social Media Logos on An Art Background” by mikemacmarketing is licensed under CC BY 2.0

BY RUTH BERAN and NATALIE POZDEEV

Now that you have looked at the Australian and worldwide audiences for different platforms, it’s time to look deeply at our audiences for TAFE Radio, the Off Campus website, and the Off Campus social accounts.

Week 2: Social media platforms

“Social Media Logos” by BrickinNick is licensed under CC BY-NC 2.0

BY RUTH BERAN

The term social media can be hard to define because of the broad range of platforms out there.

Week 5: Intro to Personal Branding

Photo by Julio Motta from Pexels

BY DEB BAUER

This week we will look at:

• how to pursue our desired career path
• how to achieve our goals
• personal branding

Using Twitter

Embed from Getty Images

BY VERITY CHAMBERS

Love it or hate it, Twitter is an important part of the media industry.

As a media maker, you’re going to have to know how Twitter works and the best ways to use it. You don’t have to be a show-off, or argue with people. On the contrary, if you curate your account well, it can be a wonderful community of people with whom to communicate.