Week 7 (24/3): Your brand

“Edgethreesixty branding” by EdgeThreeSixty is licensed under CC BY 2.0

BY RUTH BERAN

Voice and personality

Brands need a voice, particularly on social media.

Your brand’s voice is the distinct personality it takes on in its communications.

Week 6 (17/3): Voice breaks

Leave your bad mood behind! Making radio is fun😻 Image by Pexels from Pixabay

BY CHRIS NORTH

ASSESSMENT – PORTFOLIO Part 1 Voiceovers – DUE THIS WEEK

Check specific assessment task instructions in the Subject Guide.

Today:

• Developing a framework for a voice break on air
• Revision Develop techniques for ad libbing around material

Week 1 (12/2): Intro to Fri-yays

Radio host with headphones. Photo: Pixy.org/CC

BY NICK BENNETT

• How Newsroom and On-Air work together
• Sense of day

What specifically are we aiming to do in Radio Content & On Air?