BY RUTH BERAN
Last week we touched on the importance of good storytelling on social media.
Meaningful stories connect with audiences on social media and make them more likely to engage and take action.
Continue reading “Week 5 (10/3): Great content”
BY MARK GATELY
Welcome to Writing
Writing is a simple word that encompasses many meanings, even when restricted to the world of journalism, and, when it’s done right, is both a craft AND an art.
Continue reading “Week 1 (10/2): Introduction to Writing”
Not all news writing and reporting has to be serious. Journalism isn’t all political scandals, court hearings, car crashes, special investigations and budget sums.
You can be funny too. And make a serious point at the same time.
Continue reading “Week 16 (2/12): Writing Satire”
BY DEB BAUER
When asked what’s important in their lives, most people often credit humour. Humour makes people feel good. Humour also improves your audience’s level of engagement.
Perhaps you believe you can’t write comedy? Think again. Chances are you too own a sense of humour. Today, we will be employing some techniques to cultivate your sense of humour as a writer.
Continue reading “Week 8 (22/9): Writing humour and satire”