Week 6: Picking platforms

Photo by Emmanuel Ikwuegbu from Pexels

Without a dedicated team of social media pros, it’s impossible to be active as a content producer (in an effective way) on *every* social media channel. So you need to choose the right ones for your content and your audience.

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Week 4: Creating socials

“Create – Wallpaper” by jbuc is licensed under CC BY-ND 2.0

BY RUTH BERAN

Today we will be creating posts for Off Campus socials. They can be:

  • promo for the first live TAFE Radio show of the year
  • links to stories on the Off Campus site, and
  • our own stories on any of the socials platforms
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Week 3: Analysing #teamTAFE’s channels

“Social Media Logos on An Art Background” by mikemacmarketing is licensed under CC BY 2.0

BY RUTH BERAN and NATALIE POZDEEV

Now that you have looked at the Australian and worldwide audiences for different platforms, it’s time to look deeply at our audiences for TAFE Radio, the Off Campus website, and the Off Campus social accounts.

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Using Twitter

Embed from Getty Images

BY VERITY CHAMBERS

Love it or hate it, Twitter is an important part of the media industry.

As a media maker, you’re going to have to know how Twitter works and the best ways to use it. You don’t have to be a show-off, or argue with people. On the contrary, if you curate your account well, it can be a wonderful community of people with whom to communicate.

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